Sponsored Campaigns Overview

Sponsored Row offers the opportunity to boost your island’s visibility in Discover by bidding for impressions through an auction-based system. By creating a paid campaign, you can bid to have your island appear in the Sponsored Row, a clearly labeled row where players can see promoted islands alongside the usual content surfaced by Discover.

A sponsored island may benefit from:

• Increased impressions of your Island, whether testing early content or supporting a major launch.
• If your Island metadata is engaging, you may see more clicks on your island thumbnail from players browsing Discover.
• More active players which helps you grow your community and visibility.

How to Get Started with Sponsored Row

1. Accepting the terms.

   Only an Island Owner can create a campaign. During your first-time Campaign creation, you will need to: